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Kathryn Hughes is widely recognized as a thought leader and innovator in the field of healthcare marketing.

Distinguished by her strategic and innovative approach, she has consistently delivered record growth in market share, volume and revenue for many of the largest and most successful healthcare companies in the United States.

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Healthcare Strategy
Staving off competitors for market share means developing an integrated marketing strategy that will influence consumer preference and drive them to your higher margin services.

Physician Relations & Marketing
Going direct to consumer doesn't mean leaving your physician partners curbside. Quite the contrary. Every successful marketing strategy must address your provider network and referral sources

Service/Product Line Commercialization
Creating higher margin services differentiates your brand and insulates your bottom line from unreimbursed services. Develop a framework for prioritizing and allocating marketing budgets for a higher return.

Branding
Developing a powerful and compelling brand promise is critical to generating new patients, building strong referral relationships with your physician partners and in attracting and retaining key clinical personnel.

Volume Development
Cost containment is not a strategy.  To prosper, you must grow top line revenues with new services, win-win physician partnerships and breakthrough marketing messages that tell your story.

Web Marketing
Consumers are taking more control of their healthcare decisions and the Web is singularly responsible.  Be sure consumers can find your web site and engage them with a compelling and interactive experience.

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